Friday, April 29, 2011, 09:53 AM
Last week Seth Godin did a post that really connected with where we are at in our lives and business. His blog post was entitled Economies of Small. I recommend you go over and read it. Seth is a pretty smart guy. It is a piece on goals and being smaller because in the end it may ultimately be what is better for you. Godin asks about the motivation, and your goals and challenges us that maybe bigger isn't always better. 

This year we were in a place where we could have chosen to expand our wedding business in some neat ways... make it bigger, take on a staff and a few associate shooters etc. Instead we actually did the opposite. We scaled back on our wedding bookings and decided we would only work with a very select number of couples for the 2011 season. We made this decision based on a variety of reasons; but mainly because ultimately we wanted more time to make more art. We wanted to re-focus, and take a year to live life outside of working 24/7. This was a carefully considered choice... although we could have gone big, we scaled back because it was better for us. Big isn't always bad, it's just perhaps it isn't always the best decision for you. As Godin says, don't be small because you can't figure out how to get big. Consider being small because it might be better. 


Thoughts
Add a Comment View Comments (10)
Jade says: Tuesday, May 3, 2011, 07:24 AM

spoken so wisely. my husband and I were just discussing this last night. it went hand in hand with our "pain is so difficult and so beautiful" discussion. thanks for sharing Seth's thoughts as well as your own.

Kat Harris says: Monday, May 2, 2011, 07:33 PM

It's so true...a fuller schedule is not always better. It's refreshing to read that other artists are fighting for balance and space in their lives.
PS. this image is beautiful.

David Mendoza III says: Monday, May 2, 2011, 09:31 AM

Wise.

tif says: Saturday, April 30, 2011, 02:13 PM

Like:)

Sarisa says: Saturday, April 30, 2011, 08:33 AM

Hi! Just wanted to say hello, and that I really loved your Beloved talk last week. Thank you for posting this, and the link. I always look forward to reading your thoughtful blog entries.

Annie says: Friday, April 29, 2011, 11:01 PM

Going to read it now :) This photo is so beautiful.

Jen k. says: Friday, April 29, 2011, 02:26 PM

I can't wait to see what you two have been working on! I'm so excited for you!

Ryan says: Friday, April 29, 2011, 12:00 PM

Congratulations on your carefully considered decision. It is easy to creep larger until you don't recognize the ground under your feet. Looking forward to seeing what you produce in the coming year!

Rensche Mari says: Friday, April 29, 2011, 10:29 AM

Spot on! I was recently asked why I didn't expand, why I didn't take on more work because I have the interested clients? These are tough questions and one always think that maybe if you have more or expand, that all will go well...the option for me is to stay small, only if its just so I can have more quality time with a client and build a bond that would last a lifetime!

Love Godin's post, thanks for sharing!

shawnee pedraza says: Friday, April 29, 2011, 10:22 AM

Sarah! what are your favorite lenses for e-sessions? I'm in love with all of them!